Profile
- A versatile and results-driven professional with over 10 years of experience in event management, marketing, sales, and merchandising.
- Holds a Bachelor of Business Administration and is proficient in CRM, digital marketing, and client acquisition.
Project
The LRB Paris o2o Program
More than 60 beauty salons join P&N Worldwide co,. LTD’s o2o project.
60+
Events & Campaigns
Experience
CYMCA Cityview Limited
Event Account Manager
11.2023 – 2025
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Exceeded event sales targets by prospecting across Education, BNI, Medical, and Religious sectors.
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Built and managed a prospect database of 7,000+ contacts for targeted campaigns.
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Coordinated full event execution from contracts and planning to day-of operations.
Marketing Executive
P&N WORLDWIDE COMPANY LIMITED
11.2018 – 6.2020
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Launched an O2O project integrating 60+ beauty salons, achieving annual cost savings of HKD 200,000.
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Executed digital marketing campaigns via social media and EDMs.
ADWIN PIECE GOODS,. LTD
Merchandiser
09.2014 – 10.2018
- Sale Team: Promote and present new products to buyers seasonally
- Laboratory: Arrange a third-party lab test for the buyer (SGS & ITS…etc.)
- Warehouse: Product sourcing and arrange garment samples & booklets for promotion.
- Travel: Weekly travel to DongGuan China to handle the Subsidiary’s business.
ADWIN’S CLIENT
It’s my pleasure to work with some amazing folk at some of the most reliable and trusted Fashion companies.
Wrangler, Giorgio Armani, Madwell, and J Crew have all been great brands we’re proud to have worked for.
E-commerce
- Exclusive offers
- Limited Time Special
- Abandon cart reminder
- Promotion reminder
- Company newsletter
- Tips and suggestions
- Activity information
eCommerce platform operations
- CMS maintenance
- Product & Promotion updates
- Sales & Performance analysis
- Customer Services
Software & Apps
Wordpress
eCommerce operations including but not limited to CMS maintenance, product & promotion updates, sales & performance analysis, customer services, logistics & stock level monitoring
Opencart
Efficiently plan and prioritize all deliverables and resources working across multiple projects
Affiliate Program
Manage UX/UI design, websites and affiliate marketing platform from conception and design to development and implementation
Payment Gateway
Familiar with digital payments on any device or channel, can add payment methods easily, and increase the project conversion rates.
SEO
Get more visitors from Google and Bing with wordpress plugins such as yoast seo.
ChatBot
Build and launch conversational chatbots with third party platforms in minutes.(Facebook & Messenger, etc.)
Skills
Education 09.2010-06.2014
JINAN UNIVERSITY / Guangzhou China
- BACHELOR DEGREE
- Major: Business Administration
- 2012-2013 Stylistic scholarship of Jinan University
Contact
Your opinion is important to me. Whether it is a simple question or a valuable suggestion, I am here 24/7. You can call me by phone or email me directly.